Uncompromisingly simple
Our ingredients are of the highest quality and environmentally friendly at the same time. No compromises for you or our planet. 100% green.
We are proud to offer you effective alternatives without sacrificing traditional performance. With us you will not only find products, but also a promise: beauty and sustainability, hand in hand. Welcome to the world of plain b.
Plain (b) and simple
You don't need exaggerated advertising promises. And above all, you don’t need a jungle of ingredients. You only need what is really good for you: natural ingredients, a rich care effect, explained very simply.
Ingredient lexicon
A
Basic component of the formulation, serves as a solvent and source of moisture.
B
Used as a fragrance and fixative, contributes to pleasant aroma.
Fragrance that contributes a pleasant smell can trigger allergies.
Rich butter, provides intensive moisture and nourishes dry skin.
C
Contains essential fatty acids, nourishes and soothes the skin.
Natural emulsifier and consistency agent, forms a protective barrier on the skin.
Nourishing and provides suppleness, rich in fatty acids.
Has a refreshing scent, can have a calming effect and has antimicrobial properties.
G
Natural fragrance, contributes to a pleasant aroma.
Attracts moisture and retains it in the skin, improving skin hydration.
Used for texture and consistency in formulations, particularly in hair care products.
H
Light oil, rich in vitamin E, has a moisturizing and antioxidant effect.
I
Natural clay, can absorb excess oil and mattify the skin.
Aromatic fragrance, contributes to the fragrance of the product.
L
Citrus fragrance, gives the product a refreshing scent.
Floral fragrance, contributes to the overall aroma of the product.
M
Has cooling and refreshing properties on the skin.
O
Rich in antioxidants, nourishes the skin and makes it supple.
P
Mixture of different fragrances gives the product a characteristic smell.
R
Has a stimulating scent, can calm and revitalize.
S
Mild surfactant, cleanses the skin without drying it out.
Used to regulate pH in cosmetic formulations.
Natural colorant and source of nutrients, can add color to the formulation.
T
Protects against oxidation, helps maintain formulation stability.
Z
Thickens the formulation, improving the texture and feel of the skin.
